Why is it important to manage your customer relationships?
Satisfied clients consume more and are more profitable. But how to deal with the available organizational sources, which are limited, to optimize satisfaction? This is the question we are propose to answer.
The relationship with the clients is a “vital sign” to any company and may predict a future financial result.
- Intensifying Drivers
- Generating Satisfaction
- Getting Loyal Clients
- Generating positive word-of-mouth
SATISFACTION AND LOYALTY PROGRAM
QUALITATIVE STAGESURVEY OF THE DRIVERS Survey of the attributes and detailing of the levels of each attribute. Creation of tangible, measurable and scales possible to activate.
QUALITATIVE STAGEMEASURING OF IMPORTANCE AND LEVELS OF SATISFACTION
Measuring the Satisfaction and Loyalty of the clients through a quantitative stage. Tracking the main metrics.
- Satisfaction and loyalty index
- Influence of the drivers on the satisfaction and loyalty
- Gross negatives
- Client and benchmarks performance
Generation of an action plan through workshop developed exclusively for the client with a specialized team of moderators.